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How to Set Up Your Custom White-Label Domain

Follow these steps to brand the Fraud Blocker platform with your own domain name and logo.

Brandon avatar
Written by Brandon
Updated this week

With Fraud Blocker’s White-Label feature, you can provide your clients with a seamless experience under your own brand. This includes a custom login URL (e.g., portal.yourdomain.com) and branded elements.

To get started, you will need access to your domain's DNS settings (usually found in GoDaddy, Namecheap, or Cloudflare).

White Label is only available for our PRO plans (25k clicks). See pricing.

Step 1: Create a CNAME Record

The first step is to point your desired subdomain to our secure gateway. This allows your users to access the Fraud Blocker dashboard through your URL.

  1. Log in to your DNS Provider.

  2. Add a new CNAME record with the following details:

    • Type: CNAME

    • Name/Host: portal (or your preferred subdomain like app or dashboard)

    • Value/Target: gateway.fraudblocker.com

    • TTL: Auto or 1 hour

Note: If you are using Cloudflare, ensure the "Proxy Status" is set to DNS Only (Grey Cloud) for this specific record.

Step 2: Update Your Branding Settings

Once your DNS is configured, tell Fraud Blocker which domain to recognize.

  1. Go to your Fraud Blocker Account Settings.

  2. Navigate to your White-Label page at https://app.fraudblocker.com/account/settings/whitelabel.

  3. Enter your Custom URL (e.g., portal.yourdomain.com).

  4. Upload your Company Logo, Icon and Favicon. We recommend a transparent .png for the logo, a white icon and a 32x32 pixel icon for the favicon.

  5. Click Save Changes.

Step 3: Verification & SSL Activation

After saving, Fraud Blocker will automatically begin the verification process.

  • Status: Pending — We are waiting for your DNS changes to propagate. This typically takes 5–30 minutes.

  • Status: Active — Your domain is live! We have automatically issued a secure SSL certificate for your new URL.

Frequently Asked Questions

What limitations does the white label platform have?

Our white label platform is considered “lightweight.” It provides a rich, branded experience, but is intended intended for reviewing reports only and does not allow for external user registration or promotion.

Team members that you invite to your white labeled platform also have limited access to features.

Does this impact my SEO?

No. Because the dashboard lives on a subdomain (like portal.yourdomain.com), it is treated as a separate entity by search engines. Your main brand’s SEO remains completely untouched.

What about automated emails?

By default, "Invite" and "Password Reset" emails will be generic and sent from "Support" as the sender name via [email protected]. They will be branded with your company name in the Subject line.

Can I change my domain later?

Yes. You can delete your custom hostname in the settings and add a new one at any time. Please note that changing this will require you to update your CNAME record again.

Need more help?

If your domain status has been "Pending" for more than 24 hours, please contact us with a screenshot of your DNS settings.

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